How to Use Expectation Marketing to Optimize Your Whole Website Experience for Humans

Expectation Marketing: is the best way in which you can start optimizing your website for Human readers, not just for search engine bots.

In our HSEO series here on the Youtube Channel we want to show you all the types of optimizations you can do from the comfort of your own home. That means both optimizations for SEO and for human readers.

With the Audit that I will help you perform in this video, you’ll be able to see how good a chance you have of converting a visitor into a customer.

Expectation Marketing is all about helping your visitors, readers and viewers make the decision of buying your products, asking for quotes, contacting you on the phone. It’s all about giving them all the elements they need in order to make the informed decision of starting a business relationship with you, your brand and your company.

So: go ahead and watch the video.

I’ll show you how to make your own Audit for Expectation Marketing. Then you’ll be able to find out your very own score and how you can improve it.

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